Transparency in job postings: the salary dilemma

Salary transparency

Picture of Romy Pront
Romy Pront
Oct 1, 2024 3 min read

When you’re looking for a new job, what’s one of the first things you think about? For many people, the salary range is a very important factor. Yet, it’s still common to see job postings that don’t mention a salary range at all. This is different from other countries where sharing salary ranges is not only normal but often required by law.

In a recent LinkedIn poll we posted, the results were clear: everyone voted in favor of including a salary range in job postings. So, if the benefits are so clear, why are so many companies still hesitant to do this?

In this blog, we’ll look at both sides of the story: the benefits of salary range transparency and why some companies are still holding back.

Salary transparency around the world

In some countries, salary transparency isn’t just encouraged—it’s required by law. Nations like the United States, Germany, and Norway mandate companies to include salary ranges in job postings to promote fairness and equal pay.

These laws aim to tackle wage discrimination, particularly reducing the gender pay gap. By making salary expectations clear, job seekers can make better decisions, and companies show they value transparency and trust. This openness sets the tone for a fair and positive relationship between employers and candidates from the very first step.

The benefits of salary transparency

Embracing salary transparency can transform the hiring process and strengthen the relationship between companies and potential employees. By openly sharing salary information, businesses not only demonstrate fairness but also gain a competitive edge in attracting the best talent. For both employers and job seekers, the advantages are clear. Here are a few key reasons why companies should consider being more transparent with their salary policies:

  1. Efficiency in the hiring process
    Clearly stating a salary range prevents applications from candidates who don’t match the company’s budget or the candidate’s financial expectations. This saves time for both sides and leads to a more efficient process.
  2. Building a stronger employer brand
    Being transparent about salary can enhance your company’s image as an employer. Companies that are open about what they offer build trust with candidates, which helps attract and retain talent.
  3. Equal opportunities for candidates
    Sharing a salary range ensures that all candidates are treated equally from the start. This can particularly help attract a more diverse pool of applicants, as salary expectations are clear for everyone, regardless of background or experience.

Why some companies are hesitant

While the advantages of salary transparency are clear, not all companies are ready to adopt this practice. There are various factors that may make businesses reluctant to share salary details in job postings. These considerations, ranging from internal dynamics to competitive pressures, highlight why some organizations choose to keep compensation information confidential:

  1. Flexibility in salary negotiations
    Employers often want the flexibility to negotiate salaries based on the candidate’s experience and qualifications. Stating a fixed salary range in the job posting could limit their ability to make personalized offers.
  2. Competitive concerns
    Some companies view their salary structure as sensitive information. By making it public, they risk giving competitors insight into their compensation strategy, which could lead to unwanted competition over talent.
  3. Internal challenges
    Another issue is the impact on current employees. If new hires are offered a higher salary than existing employees in similar roles, it can cause friction within the team. Companies may want to avoid this by keeping salary details private.

Do the benefits outweigh the risks?

The debate around salary transparency continues, especially as more candidates prioritize openness in the recruitment process. On one hand, sharing salary information can streamline hiring, strengthen an employer’s brand, and foster a culture of fairness. On the other hand, businesses still face valid concerns about losing flexibility in negotiations, increased competition, and maintaining internal harmony.

However, one thing is undeniable: the demand for transparency is rising rapidly. As shown in our poll, candidates are increasingly expecting this level of openness. Companies that embrace transparency are likely to stand out and become more attractive to top talent in today’s competitive job market.

The choice is yours

Salary transparency in job postings is becoming a hot topic. While companies may have valid reasons to be cautious, the advantages of openness—such as building trust and improving efficiency—are hard to ignore. Organizations looking to stay ahead in the recruitment game may want to consider including salary ranges in their job postings to strengthen their employer brand and attract the right candidates.

What do you think? Is it time for companies in the Netherlands to make salary transparency a standard practice, or do the risks still outweigh the benefits?

Do you have questions or are curious about how we can help you? Send us a message!



Picture of Romy Pront

Share blog to social media